Monday, January 7, 2013
KATIE-HOLMES 570 | Fashion411 (clipped to polyvore.com)
Remember that rumor back in September that Katie Holmes was going to be the first-ever celebrity face for Bobbi Brown Cosmetics? It’s now a reality.
Beauty companies regularly team up with pretty celebs, but this one is a first for both Holmes and Bobbi Brown. While Holmes has fronted for fashion brands like Miu Miu and Ann Taylor; this is her first beauty campaign. And Bobbi Brown has never used a celeb endorser to promote her goods.
HuffPo got an exclusive first look at the campaign, which features Holmes in a rather glammed-up, smokey eye look. “I really like [Bobbi Brown's] philosophy that makeup makes you feel beautiful,” Holmes told HuffPo. “I’ve always been a fan of her makeup, because it’s so easy to apply. Her color palettes aren’t extreme, so when I first started wearing makeup it felt comfortable and I didn’t feel like I had too much on, which can happen.” You can check out another more natural pic of Katie on Bobbi Brown’s website, complete with a how-to for her look.
And we totally called the Mona Lisa smile that Katie is sporting in these ads. There are no toothy grins in beauty!